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John Paul Mitchell Systems Names New CEO

Michaeline DeJoria takes over role; Jason Yates promoted to president.

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By: Christine Esposito

Editor-in-Chief

John Paul Mitchell Systems (JPMS) has promoted Michaeline DeJoria to CEO. DeJoria is the daughter of John Paul Mitchell Systems co-founder John Paul DeJoria.   Michaeline DeJoria began working at JPMS in 2007, starting on the production plant floor and following in nearly every department of the business. Ultimately, this led to her role as vice chairman, where she has directed the company’s future development for all brands. Recent initiatives spearheaded by DeJoria include COVID-19 relief ef...

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